Utility Programs

Retail Channel Programs

RETAIL LIGHTING PROGRAMS

The Ecova Lighting Program solution helps you meet energy savings goals—and more—through incentive programs that promote energy-smart lighting products through our established retail channels. With the Ecova full-service solution, you gain a partner who stands by you from initial program planning and negotiating with manufacturers and retailers through in-store marketing, point of purchase advertising and ongoing field marketing outreach and events.

Over the past 15 years, Ecova has developed a trusted network of large and small retailers to participate in lighting efficiency programs. As the leaders in research and program design, we know how to navigate new lighting standards as a result of the Energy Independence & Security Act of 2007 (EISA) and new technologies to create a robust, cost-effective product mix. Ecova provides full-service delivery, from overall implementation plans through monthly negotiations with manufacturers and retailers. Program branding, in-store marketing, retail and community outreach events, and retail staff training helps ensure that our programs exceed your expectations.

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Our Retail Lighting Programs will help you:

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Gain visibility into program effectiveness and success across your territory with comprehensive reporting and sales data.

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Reduce energy use across your territories to improve the longevity of production and transmission facilities, lower capital expenditures, and increase ROI.

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Build a lasting advantage across your service area by influencing and educating customers about energy consumption reduction and efficiency improvement.